What is SEO: The full form of SEO is Search Engine Optimization. As the name indicate, it is a process of content optimization for various search engines like Google, Microsoft Bing, Yahoo, Yandex, Baidu, etc.
By the way, SEO itself is nothing. You write content on your website and search engines represent it accordingly. And that’s all in the Internet world.
But man’s instinct is not the same. In different regions, things are known by different names. And different search terms are also used to search them. And we all know search engines are the same for the whole world.
You can get a deep knowledge about various types of search terms and various types of keywords in our keyword research post.
So, it becomes difficult for search engines to fetch results. Along with this results are fetched on various factors. Likewise, optimizing our content for various users as per their own search query is known as Search Engine Optimization.
In short, SEO is a process of optimizing our content for search engines as per the bot’s requirement. SEO process makes a suitable way for spiders to crawl your content and represent it for viewers.
What Is SEO in Blogging
Blogging is a process of publishing content (in the form of posts) on a dynamic website on regular basis. Each post is treated as a new or separate webpage.
So, optimizing each post or article of blog as per the search engine requirement is known as SEO for blogging.
Here we have to take great care of the post title, URL, meta description, and main content or body content.
Types of SEO
To rank the post in Google, we have to do SEO in two ways.
- On Page SEO
- Off Page SEO
Let me give you a small example to understand this.
Suppose you have just shifted to a new city. You don’t know much about here. Suddenly you or someone in your family worsens.
So in such a situation you will ask your neighbor if there is a good doctor here. Now your neighbor will tell you about the doctor and the address of his clinic.
When you reach the doctor’s clinic, you will find the poster of the clinic and a banner outside the clinic.
You will reach that doctor according to your information. And you will be treated by a doctor you will be fine.
Now we understand this according to search engine optimization ( SEO ).
You asked your neighbor. That means someone searched something in the browser.
First of all, you will go to the address given by your neighbor. That means Google will represent the website that has got backlinks from the high authority sites.
This means that when our website receives recomandation from outside, it is called off page SEO.
When we arrive at the doctor’s clinic, we see his board written there. So, representing ourselves on our own address is called On Page SEO.
On Page SEO
If you are having trouble writing a SEO-friendly post, then you can read this article of ours.
Off Page SEO
All the work that we do without login to the website to get our website ranked in Google is called Off Page SEO.
Creating backlinks for the website, writing guest post on others blog, promoting our blogs on social media, QnA platforms, forums, etc is called Off Page SEO.
How SEO Works
It is very easy to understand the SEO working process. We write high quality SEO optimized content or post and publish it on our website.
Searchers search for that particular topic in Google and various other search engine. Our post criteria match with the searcher intent. Spiders fetch our content and present it on the top page.
Viewers or searchers get results from the web browser. So you see how easy it is. Now think what happened if your content is not optimized.
People will search for a particular topic on Google. You have written content but not optimized. It will not pass signal to fetch the results from you webpage.
Google spiders will bypass your site and search for another post to rank. You know that your content is enough for that particular search query. But Google will rank another website for that keyword.
What Is SEO in Digital Marketing
Digital marketing is a process in which a product is promoted through the Internet. You all know that in today’s time almost all people use the internet.
We use Google to do some search on the Internet. Google, Facebook and other social media sites are a tremendous platform to promote a business or product on the Internet.
When we promote our business on the Internet by running an ad, it is called digital marketing. As people are promoting their products online, the competition is also increasing here.
When we research keywords to promote a product digitally, then that process is called SEO for digital marketing. Suppose someone is promoting Addidas Shoes.
Then you can check the average CPC, Search Volume, and Keyword Difficulty to run your ads. If everything is simple and easy then you can run increase your sales organically.
So, all this process is all about ” What Is SEO in Digital Marketing”.
What is SEO Meaning
SEO meaning is optimization of content for Search Engine. Full name of SEO is Search Engine Optimization. Making an article worthy of being ranked in Google and making it accessible to as many people as possible in an organic way is called SEO.
What Is SEO Writing
When writing content, taking care of your main topic and optimizing your post accordingly is called SEO Writing. Suppose you are referring to the recipe for making Kadhi rice.
Now you have to keep in mind that it is important to have curry rice in the URL in your title and at the beginning and end of the main content. Along with this, you have to use curry rice in your post in a natural way with a few intervals.
What Is SEO for Image
Friends, sometimes we make a big mistake while writing posts. And that mistake is not optimizing your image according to the search engine.
While inserting an image in an article, it is very important to write its name, Alt text and description. Keep in mind that your main keyword must come in all these.
What is SEO Marketing
SEO marketing is the process of writing and promoting product based articles according to search engine. Optimizing the content according to the search engine is almost the same. But customer reviews are very important in those products related content. And this stand for “What Is SEO In Marketing”.
What Is SEO in Business?
Promoting Business through internet, writing blogs about your products and brand, and running ads for specific time period is called SEO for business.
What Is SEO
SEO is a process of optimizing content according to the search engine and other platforms like forum.
So, this all is the power of SEO and how it works.
You can also read MOZ article for detailed information.