Friends, are you not ranking after a lot of hard work? If your answer is yes then check your website for duplicate content. Because this plagiarism can impact your website ranking very badly.
So, our primary concern is to identify the issue of duplicate content. It and then try to fix it. Because until and unless you will not fix this issue you can’t get organic traffic.
What Is Duplicate Content In SEO
Content that represents the similar preexisting copy text is called duplicate content. Google does not like to promote such kind of content. And sometimes its webmaster penalizes the entire site.
Sometimes we check our posts in many plagiarism checker tools available on the internet. My most used free plagiarism checker tool is Small-SEO-Tool. This tool scans your text with preexisting content on the internet.
Many YouTubers say that if this tool says your article has zero (0) plagiarism means the content is original. But actual things are not like that. Actually, this tool just checks the text-similarity nothing else.
So, we have to find duplicate content. Otherwise, this issue can impact our website performance and many other website ranking factors.
Types of Duplicacy.
- Browser Generated Duplicacy
- Content Generated Duplicacy
1. Browser Generated Duplicacy
Sometimes we see that our blog or website can be accessed by multiple URLs. Whenever we enter any specific URL our browser presents the same data on multiple URLs.
Probably visitors search terms may by like this:
Duplicate Content Multiple Locations
If you will enter any of the above URLs you will get the same website data on these web addresses. The content on this site is original but because of URLs or web address browser will consider all duplicates except only one.
This is a very simple and commonly generated problem for all webmasters. And many website face this issue.
How to Solve Browser Duplicate Content Issue?
There are multiple methods available to solve the duplicate content issue for any website. I am telling you a few methods and examples which are very simple.
1. By Canonical Tags
This issue is very similar to Canonical tags. To solve this we have to tell the browser about the canonical URL of our website. You can select anyone as your canonical URL.
My best choice for defining the canonical tags is like this: https://www.example.com.
If you are using WordPress with Yoast SEO plugins then add canonical tags from Yoast/setting/advance.
2 By Page Rule
By setting page rule you can redirect all duplicate URLs to the Individual URL. It will help to rank your blogger better.
3. By Defining CNAME
Changing CNAME is one of the best and universal methods for redirecting URLs to primary and predefined URLs. It will point all data to the main page of the website.
2. Content Generated Duplicacy
In this case, Google and other search engine find the similarity of text on multiple website pages. The article may be exactly similar or parcel similar.
In both case the secondary duplicate post will not rank. Cross check the following points for content duplicacy:
- If article optimization is exactly the same with changing paragraph text then content will be considered a duplicate.
- If text is copied from another website the content is plagiarized.
- Use of others trademarks.
- Use of commercial images.
- Writing content paragraphs with other website paragraph words.
What Include Duplicate Content
Duplicate content may include the following things:
- Copied Text
- Rewrite text by changing synonyms
- Copied image
- Paragraphs by changing words and sentences
How To Fix Duplicate Issue?
Sometimes, we don’t know that our content is duplicate. We just complain that my website is not ranking. What is the reason behind this? Actually, if you are writing content by copying other’s websites then your post will not rank ever until and unless you will not provide value to your viewers.
If you are writing content similar to other website then follow the basics guidelines:
- Just read other website content and close that webpage.
- Now make a complete overview as per your own knowledge and viewers’ expectations.
- Write your content and provide some extra content materials like infographics, videos, Social Image, etc.
- Write content completely in your own words.
WWW and NON-WWW Duplicate Content
Friends many times you have seen that some websites are representing data with both WWW and Non-WWW subdomain. In this can one domain content is considered duplicate.
Actually in the old-time adding subdomain was a fashion. Also, it looks more professional compared to other domains. WWW means World Wide Web. So, if you will buy a domain then it is up to you, that you want to add a subdomain or not.
Subdomain doesn’t affect ranking. But using www is more professional compared to non-professional. If you will use www with https internet protocol then it will give you ranking benefits.
If you are facing any WWW and Non-WWW duplicate content issues then redirect your non-www URL to the WWW URL. You can do this by setting canonical tags or SEO plugins.